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There are so many different kinds of products that you can create in so many niches that the combinations are truly endless. Product creation is best done from a passion because that passion will show in the finished product. Below you’ll find some examples of the kinds of products you can create – there are many more and I’ll try to add to this section over time.
Information is freely available on the internet on a huge variety of subjects. But people will still pay for information. Golfers will pay for golfing tips, fishermen will pay, knitters will pay for patterns, parents will pay for parenting advice. You name it, someone will be hungry for information on that topic.
Even though these people could probably find the information for free if they searched, many of them would rather pay to have the information in a compiled and easily readable form.
The most common kind of information product is an ebook – a file that can be delivered digitally (i.e. downloaded) and opened, read and (usually) printed on their computer. One of the big selling points is that it’s virtually instant and people pay top dollar because of that. They impulse buy off the internet when maybe they could wait till they go to the bookstore and buy a book cheaper! Yes, ebooks very often sell for more than a physical book simply because people look for information, see it and want it now.
Information products can also take the form of videos, audios (either digitally downloaded or view/listened to online or as physical CDs/DVDs). Quite often the author will choose to make CDs or DVDs or a physical product that has to be shipped to give it a higher perceived value.
Graphics are in huge demand on the internet. There are many more people that can do product creation than there are people who can produce quality graphics. If you’re talented at creating graphics you can pick from a wide range of business models. You could offer yourself as a freelance graphic designer on sites like sitepoint, elance, warrior forum. You could create packages of images on a theme and sell them. You could create website templates, ebook covers, logos, wordpress themes – and many, many more.
Another variable is that you can sell various rights with what you create. For example, suppose you create a package of 50 attractive bullet designs aimed at web designers. You could sell them for personal use only for $37. Or you could sell them with resale rights for $77 – meaning the buyer can not only use them, they can also sell them at $37 (or more). Or you could sell Master Resell Rights for $147 meaning the buyer could use them, sell them or even offer the resale rights to others. Or you could sell the original raw files in modifiable format and give PLR (Private Label Rights) meaning the buyer could freely modify them and call them his/her own and do what they want with them – including selling any kinds of rights.
There are countless examples of this kind of money-making from graphics online. If you can design graphics, you can make money online.
I’m mentioning this under creating your own product but creating membership sites is (or is going to be) a whole section in its own right because it’s a big topic.
A product is something you exchange with someone for a fee – in the case of a membership site, the ‘product’ is access to a restricted area of a website – a members only area. In this area, you can have information that they can’t access without being a member.
Membership sites can be broadly split into content and service types. With a content website, it would be no good having a whole load of content that they can access as a paid member because they could just download it all and then cancel. You have to have fresh content every billing cycle (usually monthly).
With a service type membership, you don’t have this problem. You create some kind of service that people want and they only get the service so long as they keep up their monthly fee. Examples are autoresponders, tracking services, hosted squeeze pages.
Often membership sites have a free level to encourage people to join and then some of the content (or a level of the service) is only accessible if the member upgrades. A membership site could have multiple levels of membership.
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